Andy Rubin, the creator of Android, is launching an incubator for innovators…and it reminds me of a familiar mindset.

His Playground Global LLC will provide support and advice to tech startups making devices for consumers or businesses. This “studio” lets inventors do the fun stuff (creating new products). Playground handles the operations – the scut work, so to speak.

I think “scut work” needs an image overhaul. It’s how Things Get Done. Improving how Things Get Done is a worthwhile investment – but you wouldn’t know from some responses project managers tell me they get when pitching Project Success Method training to senior management:

“It’s just more overhead”

“We bought software to handle that”

“How much can anyone learn in just two days?”

“It’s micromanagement”

It’s like the joke about making politics and making sausage – but it’s the “scut work” that takes a new product from a blank screen to a sales floor. Improving that process is a worthwhile investment that’s paid off for our clients in time and money again and again – and saved weeks of panic-driven overtime by team members caught in a time crunch.